YouTube Channel Memberships are a feature on YouTube that allows content creators to offer a subscription-based membership to their viewers. It gives viewers the option to support their favorite channels and access exclusive perks and benefits. Let’s go through how YouTube Channel Memberships work:
1. Content Creator Enables Memberships:
The first step is that a content creator (YouTuber) must meet certain eligibility requirements to enable Channel Memberships on their YouTube channel. Once eligible, they can activate the Memberships feature in their YouTube Studio settings.
2. Membership Tiers and Pricing:
The content creator can then set up different membership tiers and pricing. They can offer multiple tiers with varying benefits and monthly subscription prices. Commonly, creators provide different levels, such as Bronze, Silver, Gold, or similar tiers, each with different perks to offer their members.
3. Joining a Membership:
Viewers who want to become members can do so by clicking on the “Join” or “Join button” on the YouTube channel that offers Memberships. The button is usually located near the channel’s subscribe button or in the “Join” tab visible on the channel page. The pricing and details of the membership tiers will be displayed, and viewers can choose the tier that suits them.
4. Exclusive Perks and Benefits:
Once viewers become members, they gain access to exclusive perks and benefits determined by the content creator. These perks may include:
- Custom Badges and Emojis: Members receive custom badges and emojis that can be used in channel comments, live chat, and other areas on YouTube to showcase their support and engagement.
- Members-only Content: Creators can offer members exclusive content, such as members-only videos, livestreams, or behind-the-scenes footage.
- Special Access and Interactions: Members may get early access to content releases, exclusive Q&A sessions, or direct interaction with the creator through members-only chats or community posts.
- Recognition and Shout-outs: Content creators might give shout-outs to their members during their videos or list them in video descriptions or on their channel page.
5. Monthly Billing and Cancellation:
Memberships are billed on a monthly basis, and viewers will be charged the designated subscription fee for their chosen tier each month. Members can cancel their membership at any time, which will stop the recurring payments from the following month.
It’s important to note that the availability of Channel Memberships depends on the content creator’s eligibility and the country where the viewer is located. In addition, not all YouTube channels offer Memberships, as it’s up to the individual creator to enable this feature.
YouTube Channel Memberships provide an opportunity for creators to further engage with their audience, offer additional value, and generate revenue to support their channels. It’s a way for viewers to show direct support to their favorite creators and enjoy exclusive perks in return.
If you’re interested in joining a YouTube Channel Membership, simply look for the “Join” button on the channel you’d like to support, check out the available tiers and perks, and choose the one that suits you best.